LifeVantage released a new mobile APP to the field that is sending shockwaves in the direct sales industry.
A Business Process Management (BPM) Platform Known as Gig Economy Group (GEG) announced a strategic alliance with LifeVantage (Nasdaq: LFVN), a global leader in biohacking and healthy living, in order to create an unparalleled sales force through the power of AI (Artificial Intelligence).
The GEG AI engine automated intelligence tracks what content and actions are most effective by analyzing sales outcomes, and delivering updates in real-time across the organization.
Darren Jensen, LifeVantage CEO stated,
“The GEG platform has fundamentally changed our training and support for all LifeVantage consultants, providing confidence and increasing revenue for everyone, Additionally, it has provided us unprecedented visibility into our business which allows us to pivot faster versus waiting for revenue numbers to indicate momentum shifts. Lastly, it has replaced three separate applications, therefore making everyone’s life simple and more efficient.”
Machine learning and a new approach to AI allows GEG to harness the power of human emotion and experience in order to constantly revise and present the most effective content for each individual user in each circumstance they come across. By isolating each action between seller, product and customer, GEG’s platform is able to identify actions and content that are most impactful for every situation, and automatically delivers the training and content to the seller at the ideal time. GEG uses this technology to address the uniquely human challenges of building momentum and confidence, successfully meeting business goals. This enables sales, service and marketing teams to be far more effective in growing their pipelines, collaborate, move through the sales process far faster, and increase profits.
“We are thrilled to be partnering with LifeVantage to enable GEG’s proprietary technology to deliver the right content to the customer at the right moment, with the right messaging to help their sales teams determine what to do next in the sales process to increase revenue generation,”
~ Dave Toole, Co-founder, Chairman and CEO of Gig Economy Group.
Ryan Goodwin, Chief Marketing Officer for LifeVantage stated he wants the LifeVantage APP to be as easy to use in building your business as UBER makes it for drivers.
He is one of the most sought after creative marketing minds today and his motto is Keep it simple, and make it sing. It’s a balance that’s hard to achieve, but it appears Ryan has delivered a game changer.
More About LifeVantage
We’re a wellness and personal care company that believes your products are only as good as the science they stand on. ~LifeVantage Website
LifeVantage Corporation (Nasdaq: LFVN) is an international pioneer in Nutrigenomics a science dedicated to biohacking the human aging code. The company researches, develops, and distributes various products. Some of their specialties include dietary supplements, skin care products, and their flagship product Protandim®, an oxidative stress combatant. LifeVantage was founded in 2003 and is headquartered in Salt Lake City, Utah. For more information, visit www.lifevantage.com.