In the latest MLM legal news, Gregg Renfrew, the founder of Beautycounter went to the White House to advocate for safer makeup and skin care products. The direct selling beauty company went to Washington, D.C. on September 22nd for a Senate Committee meeting on Health, Education, Labor and Pensions to discuss the safety of personal care products.
During the congressional hearing, Gregg Renfrew shared why she supported harsher federal regulations on makeup, beauty, and skin care products. She also explained in detail why she believed the beauty industry needed more government oversight and involvement.
Renfrew started Beautycounter in 2013 once she realized how hard it was to find beauty and makeup products that were also safe and effective. Beautycounter was founded with the mission to provide safe, high quality, and all natural beauty and skin care products. The company also does not conduct animal testing when developing their products. Due to the company’s beliefs in creating products that are healthy and safe, they remain committed to developing and manufacturing products that stand out from the rest of the industry. None of the items available on their website or retail stores contain questionable or harmful chemicals.
She has been a very vocal advocate for makeup and skin care reform for years. In fact, Renfrew mentions it on the Beautycounter‘s website. For example, Renfrew explained on their “About Us” web page how the government has not passed laws about the ingredients allowed inside cosmetic and personal care products since 1938. The U.S. Food and Drug Administration has only banned 11 ingredients since that year. By comparison, the European Union has officially banned almost 1,400 ingredients from personal care products.
Beautycounter‘s website also discloses a long list of harmful ingredients the company promises to never include in their products. The long list, which includes almost 1,500 elements, are currently restricted overseas. However, many products manufactured and sold in the United States contain traces of these chemicals. According to different studies, there are more than 80,000 unknown chemicals used in consumer, skincare, and beauty products that do not have any safety data available. These mystery ingredients can lead to cancer and other serious diseases once the body absorbs it.
Renfrew made a request during the hearing for the country to develop a new regulatory structure that allowed the Food and Drug Administration to restrict more beauty and skin care ingredients. She also supports the idea of different states having the power to impose laws that will punish companies that do not abide by the new laws. Renfrew also proposed that the Food and Drug Administration increase their ability to recall items and develop an adverse event reporting system.
The chemicals on Beautycounter‘s “Never List” include benzalkoniumchloride, toluene, formaldehyde, BHA and BHT, ethylenediaminetetraacetic acid (or EDTA), sodium lauryl sulfate and sodium laureth sulfate (SLS and SLES). They also promise to not have harmful chemicals like methylisothiazolinone, hydroquinone, methylchloroisothiazolinone, parabens (including methylparaben, isobutyl paraben, and propylparaben, etc.), phthalates ( like DBP, DEHP, DEP, and others), oxybenzone, and polyethylene glycol (or PEG compounds). Lastly, ethanolamines (or MEA/DEA/TEA), synthetic flavors or fragrances, triclosan, and triclocarban will never be in Beautycounterproducts.There are three ways for customers to get Beautycounter products. They can buy them at one of their participating retail partners, like Target. Beautycounter also sometimes has pop-up stores to get their products into their customer’s hands. These strategic retail partnerships allow the company to have a wider distribution across the country. Customers can also choose to receive a one-on-one personalized experience with a beauty consultant who can explain more in-depth about the company’s products. This will also increase their chances of buying products that are more suitable for them. Lastly, the company offers their products on their website. This is the perfect solution for customers who are busy and may not have access to an independent beauty consultant.
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